Dealership’s swift rise to top
Giltrap Audi North Shore has come away with two trophies from the 2025 Audi Excellence Awards, including one for being crowned the marque’s dealer of the year.
Audi New Zealand held a ceremony at Prince’s Wharf, Auckland, to announce the winners of its annual prizegiving on February 25.
Besides winning the top prize, Giltrap Audi North Shore and its staff also took out the new car sales category and were runners-up in the finance and insurance, and service department sections.
Paul Staples, dealer principal, says being named Audi Dealer of the Year is an incredible honour for the business.
“It’s a testament to our team’s dedication, expertise and genuine passion for the Audi brand,” he adds.
“I’m immensely proud of what we’ve achieved and the culture we’ve built since opening in 2024.
“This award reflects our unwavering commitment to delivering an exceptional Audi experience, and we sincerely thank our customers for the trust and support they continue to place in us.”
Ebbett Audi in Hamilton scooped three awards after winning the used car sales team, service team, and finance and insurance team prizes. It was also runner-up for dealer of the year.
The marketing team gong went to Continental Cars Audi, which is based in Auckland, and Archibalds Audi in Christchurch was named parts team of the year.
Greg Leet, Audi NZ’s general manager, says the company’s annual awards recognise the dealerships that consistently deliver excellence across every aspect of the business.
“The Audi Excellence Awards honour those who go above and beyond. Delivering exceptional results across customer service, finance, marketing, and, of course, sales,” he adds. “It’s a testament to the passion and commitment that drive our success.”
Leet acknowledged the overall winners, Giltrap Audi North Shore, noting the Auckland dealership’s success comes despite only opening in 2024.
“Their ability to set high standards across every area of the business, including their own team culture, so early in their journey has been remarkable,” he says.
“This award reflects their focus, capability and commitment to delivering a premium Audi experience.”
Steve Kenchington, Giltrap Group chief executive officer, shared his congratulations, describing the result as “outstanding, considering the short period of time this dealership has been in operation”.
“Their dedication and commitment to customer service is truly impressive and I couldn’t be prouder of the team,” he says.
Award winners
Overall Dealer of the Year: Giltrap Audi North Shore
New Car Sales Team of the Year: Giltrap Audi North Shore
Used Car Sales Team of the Year: Ebbett Audi
Marketing Team of the Year: Continental Cars Audi
Service Team of the Year: Ebbett Audi
Parts Team of the Year: Archibalds Audi
Finance & Insurance Team of the Year: Ebbett Audi