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Quality service brings awards

Companies across the automotive industry land gold and silver gongs in annual contest judged by consumers.
Posted on 04 November, 2025
Quality service brings awards

Turners Cars, NZ Cheap Cars, Toyota, Volkswagen and the AA have all won recognition after a nationwide survey to discover companies that provide exemplary service.

The Reader’s Digest’s Quality Service Awards 2026 are based on a survey of about 1,500 New Zealand adults who were asked to rank their experiences with a range of businesses.

The survey covered the understanding, personalisation, simplicity, satisfaction and consistency offered to consumers by companies.

Turners Cars was the gold standard winner in the used vehicle dealership category, with a silver award going to NZ Cheap Cars.

Michael Yang, chief executive officer of NZ Cheap Cars, says: “Being recognised by everyday New Zealanders means everything to us.

“Our mission has always been simple – deliver top-quality vehicles at affordable prices while treating customers with respect and integrity. This award proves our team is doing exactly that.”

Toyota Signature Class won the manufacturer certified used car sales section, followed by Volkswagen.

Meanwhile, the AA was victorious in two automotive-related categories with AA Insurance scooping the car insurance title and AA Roadservice taking out the roadside assistance gong.

Reader’s Digest commissioned Catalyst, a market research agency, to conduct the annual survey that covers 32 categories.

Quality service awards 2026

Car insurance: Winner – AA Insurance, silver – State

Car rentals: Winner – Go Rentals, silver – Hertz

Manufacturer certified used car sales: Winner – Toyota Signature Class, silver – Volkswagen

Roadside assistance: Winner – AA Roadservice, silver – State

Tyre retailers: Winner – Bridgestone, silver – Advantage

Used vehicle dealerships: Winner – Turners Cars, silver – NZ Cheap Cars